BRIEF

Prevalence and Reasons for Initiating Use of Electronic Cigarettes Among Adults in Montana, 2013

Reason for Trying Electronic Cigarettes	Percentage
Try something new (curiosity)	64
Quit/reduce cigarette use	56
E-cigarettes are less harmful	52
Not disturb others with smoke	43
Smoke where cigarettes are banned	26
E-cigarettes taste better	23
Save money	23
Other	22

Figure 1. Reasons for trying electronic cigarettes among Montana adults, Montana Adult Tobacco Survey, 2013.

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Characteristic	To Try Something New (Curiosity), %	To Quit/Reduce Cigarette Use, %
Overall	64	56
Age, y
18–34	70	50
35–54	62	60
≥55	39	73
Race
White	60	55
American Indian/Alaska Native	87	41

Figure 2. Reasons for trying electronic cigarettes among Montana adults, by age and race. Montana Adult Tobacco Survey, 2013. Abbreviation: AI/AN, American Indian/Alaska Native.

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